BCI Landscaping is the leading hardscaping company that creates beautiful outdoor spaces in Guelph.
We know that social media is a hub for clients now, but the company needs a solid reputation on social media.
Our tailored strategy helped them achieve solid success and presence on social media.
BCI Landscaping had a steady customer base in its local area but faced challenges in the competitive online market.
BCI Landscaping relied on physical referrals and traditional marketing channels like flyers and local print ads and had no presence on social media.
They wanted to showcase their expertise and build trust by providing educational and visually appealing content.
They aimed to generate high-quality leads and convert them into customers for both residential and commercial services.
BCI Landscaping partnered with Shopex to craft a comprehensive social media strategy. Here's how we did it:
Social Media Marketing
We targeted local homeowners and businesses through Facebook, TikTok, and Instagram ad campaigns, as well as Google My Business, to generate high-quality leads.
Appealing Visual Content
We developed captivating images that highlighted gardening strategies, seasonal guidance, and environmentally conscious landscaping methods.
Hosted Q&A Sessions
The question-and-answer sessions aimed to engage the audience in local groups and forums related to home improvement and landscaping.
Posting Consistently
Over three months, we consistently posted content to maintain visibility in followers' feeds and regularly monitored the metrics.
The results were exceptional within three months of strategy implementation.
Followers increased by
0%
on Instagram and Facebook within three months of the ad campaign.
Paid marketing generates 1000 high-quality leads with a
0%
conversion rate.
Google My Business saw a
0%
increase in views, engagement, and local search visibility.
